Syntropic, a mental health professional specialising in light therapy for depression, collaborated with SE Studio to develop a brand identity and website reflecting their innovative, drug-free approach. Our team crafted a serene and light-filled brand image and online presence, emphasising Syntropic's commitment to long-term mental health relief.
The logo embodies a tree intertwined with a brain, reflecting resilience, vitality, and the harmony between nature and mental health. This way, it conveys a natural and transformative approach to mental well-being.
The tree, a quintessential symbol of resilience and vitality, is central to the logo's design. The flowing lines convey a sense of calm and fluidity, mirroring the potential for personal transformation and healing.
The website was made to be a place of information and contact, facilitating for seamless communication and business development.
The design is sleek and intuitive, establishing credibility and fostering client relationships, while still highlighting Syntropic's vision, mission, and values.
The brand identity utilises a soft colour palette, diverging from conventional clinical aesthetics in the mental health industry.
Predominantly green hues symbolise hope and renewal, reinforcing Syntropic's message of empowerment and growth. The result is a distinctive brand that sets Syntropic apart in the mental health industry, supporting their growth and the establishment of trust and partnerships.
“Something Else provided the creative ideas and experience to bring our brand to life. A step-by-step process starting the brand journey of Syntropic Medical.”
Mark Caffery, Founder - Syntropic Medical