Roast your best coffee
Bellwether Coffee
Bellwether Coffee, known for its all-electric, sustainable coffee roasting systems, sought our help to renew their website to showcase new products and services and support clientele growth. Something Else Studio designed an airy, purpose-driven site that met the client’s marketing needs, while driving purchases and sharing expertise in coffee roasting.
The new website features authentic storytelling through compelling video content and photography, including CGI-enhanced videos and customer interviews.
Seamless integration with HubSpot enabled customised form creation and data delivery to the client's CRM, while integration with Calendly facilitated meeting bookings. Hosted on Gatsby Cloud, the site ensures a lean and adaptable user experience.
The site was designed to be mobile-first and fully responsive across all devices, aiming for high performance scores for better visibility and ratings.
Reusable components were built to allow easy updates for events, new products, or refreshed content.
The project successfully launched a new product and value proposition, attracting new audiences and driving renewed engagement and sales revenue.
Our studio collaborated closely with Bellwether to create and finalise all website content, ensuring alignment with the brand's future direction and maintaining authenticity.
